The typical chronic kidney disease patient, if diagnosed before renal failure, learns about treatment options in a relatively quick meeting with their nephrologist, or in a one to two-hour class at a dialysis clinic. Still, many patients start in-center hemodialysis without learning first about transplant or home dialysis modalities.
Health care technology services company Cricket Health wants to help change all that. The company is currently pilot testing its new education platform, HOPE (Health Options Patient Education), that is designed to help late-stage CKD patients choose a renal replacement therapy and transition to ESRD.
Cricket Co-Founder and CEO Arvind Rajan said he set out to help people better understand their disease and make an informed, effective treatment choice.
“If you get patients the appropriate information at the right time, and the resources to go through making a decision, not a 10-minute meeting with your nephrologists, not an hour or two presentation from a dialysis company, we think those patients might want to make a different choice than what they are making now,” Rajan told NN&I.
Rajan spent six years on the executive team of LinkedIn, helping grow the company from a small startup to a global business, before founding Cricket Health with health care venture capitalist Vince Kim.
“I was interested in finding something I can work on next that was tackling a hard problem, where if you were successful, you can have a really big impact,” Rajan said. “And Vince pointed out that health care abounds with hard problems.”